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November 28, 2024
Artificial intelligence (AI) is no longer a futuristic dream but an integral part of many business processes. The Heise Group, a leading German technology publisher, has been using generative AI technologies for two years and shares its experiences in various formats, from webinars and specialist articles to special issues. This article highlights the practical applications, measurable successes, and future perspectives of generative AI using Heise as an example.
In 2024, Heise was able to free up over two person-years of work through the use of text-based AI. The areas of application are diverse and range from the creation of summaries and newsletters to social media posts and SEO texts, to guides and website texts. Heise demonstrates in live demos and webinars how the AI systems work in practice and what results can be achieved. Experts share their best practices and learnings from over two years of practical AI experience.
The success of the AI projects at Heise is measured and evaluated using key performance indicators. This data provides valuable insights into the increased efficiency and the actual benefits of AI implementation. Heise also provides an outlook on planned AI projects for the future, showing how the company intends to further develop the technology and integrate it into new areas.
Heise directs its offerings to companies that want to use AI productively and move beyond the experimental phase. The offered webinars, workshops, and specialist articles provide practical guidance and a realistic view of the possibilities and limitations of generative AI. Both the technical aspects and legal and ethical issues are addressed.
AI is increasingly being used in various industries and offers a wide range of applications. From automating routine tasks to supporting complex decision-making processes, AI can increase the efficiency and productivity of companies. Tools like ChatGPT, Midjourney, and Microsoft Copilot enable the creation of texts, images, and presentations, the analysis of data, and the improvement of communication. AI PCs with integrated NPUs (Neural Processing Units) enable local data processing, thereby offering increased security and speed.
The integration of AI into companies presents both challenges and opportunities. Data protection, copyright, liability issues, and employee acceptance are important aspects that must be considered when implementing AI solutions. At the same time, AI offers the opportunity to optimize processes, overcome the shortage of skilled workers, and increase competitiveness. A comprehensive examination of the legal and ethical implications of AI is essential for using the technology responsibly and successfully.
Mindverse, a German company for AI-powered content creation, image generation, and research, offers customized solutions for companies. From chatbots and voicebots to AI search engines and knowledge systems to individual AI applications, Mindverse supports companies in integrating AI into their business processes. With its expertise and experience, Mindverse accompanies companies on their path to successful AI transformation.
Bibliography - https://www.heise.de/news/Das-bringt-generative-KI-wirklich-Cases-Ergebnisse-aus-dem-Alltag-von-heise-10017186.html - https://heise-academy.de/webinare/ki-pro-case-studies - https://heise-academy.de/themen/kuenstliche-intelligenz - https://www.heise.de/news/Umfrage-Ein-Viertel-haelt-KI-fuer-schlauer-als-die-eigenen-Kollegen-10065093.html - https://shop.heise.de/fachbuecher/computer-und-it/machine-learning-ki/ - https://news.microsoft.com/source/emea/features/microsoft-copilot-der-ki-begleiter-in-beruf-und-alltag/?lang=de - https://shop.heise.de/shop-aktionen/sonderhefte/ct-11-2024-ki-special/ - https://www.bitkom.org/Presse/Presseinformation/Deutsche-Wirtschaft-drueckt-bei-Kuenstlicher-Intelligenz-aufs-Tempo - https://it-kenner.heise.de/hybrid-work/vorsprung-mit-ki/wie-der-arbeitsalltag-im-buero-dank-ki-effizienter-und-produktiver-wird/ ```